National and Global Indexes for UPPCS Prelims

The facts furnished in the given table is of prime importance and students may mention any important index if missed. Name of Index Released By Indian Ranking/Total Best Ranking Worst Ranking Indian Customer Satisfaction Index Hexagon Consulting – City Liveability Index launched Ministry of Urban Development – Andhra Pradesh Global Cybersecurity Index(GCI) UN telecommunications agency … Read more

Micro Small and Medium Enterprises (MSME) sector

Micro Small and Medium Enterprises (MSME) sector Micro, Small and Medium enterprises (MSMEs) are small sized entities, defined in terms of their size of Investment. They are contributing significantly to output, EMPLOYMENT export etc. in the economy. They perform a critical role in the economy by providing employment to a large number of unskilled and … Read more

MARKETING MANAGEMENT

  Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others.   CORE CONCEPTS OF MARKETING   NEED/ WANT/ DEMAND:   Need: It is state of deprivation of some basic satisfaction.   Want: Desire for specific … Read more

Inter Corporate Deposits Market

The Inter-Corporate Deposit Market: A Vital Engine of Liquidity and Growth The financial landscape is a complex web of interconnected institutions and markets, each playing a crucial role in facilitating economic activity. Among these, the inter-corporate deposit market stands out as a vital engine of liquidity and growth, enabling businesses to optimize their cash management … Read more

CPI vs WPI

The Price We Pay: Understanding CPI vs. WPI and Their Impact on Our Lives The cost of living is a constant concern for individuals and a key indicator for policymakers. Two crucial metrics used to measure inflation and track price changes are the Consumer Price Index (CPI) and the Wholesale Price Index (WPI). While both … Read more