Notes and Study material for Exams
Under Industrial Policy, keeping in view the priorities of the country and its Economic Development, the roles of the public and private sectors are clearly decided. Under the New Industrial Policy, the industries have been freed to a large extent from the licenses and other controls. In order to encourage modernisation, Stress has been laid … Read more
Marketing Management is a social and managerial process by which individuals or firms obtain what they need or want through creating, offering, exchanging products of value with each others. CORE CONCEPTS OF MARKETING NEED/ WANT/ DEMAND: Need: It is state of deprivation of some basic satisfaction. Want: Desire for specific … Read more
QUICK REVISION SERIES RAS MAINS UNIT III :Part B- Management Modern Concept of Marketing: Modern concept of marketing concentrates majorly on consumer satisfaction. According to this concept, marketing starts from discovery of consumer needs and wants and ends with the satisfaction of those needs and wants. Draw flow chart like this: Survey … Read more
Samarth Scheme: Empowering India’s Textile Sector Introduction India’s textile sector, a cornerstone of the nation’s economy, employs a vast workforce and contributes significantly to the country’s GDP. However, the sector faces numerous challenges, including low productivity, outdated technology, and a lack of skilled manpower. To address these issues and enhance the competitiveness of the Indian … Read more
Tissue culture Tissue culture, a method of biological research in which fragments of tissue from an animal or plant are transferred to an artificial Environment in which they can continue to survive and function. The cultured tissue may consist of a single cell, a Population of cells, or a whole or part of … Read more
Dairy and Animal Husbandry with special reference to Rajasthan What is Animal Husbandry Animal Husbandry is a branch of agriculture, which comprises of controlled cultivation, management, up keeping and production of domestic animals (like cattles, horses, sheeps etc.) which includes improvement in the qualities considered desirable by humans by means of breeding, genetics, behavior and … Read more
Administration and management: Meaning, nature and significance The English word ‗administer‘ is derived from a combination of two Latin words and ‗ministrate‘ meaning ‗to serve or manage‘. Literally, the term means management the affairs of public or private. Administration refers to mobilisation of Resources – human and material- to achieve pre-set of objectives. Administration is … Read more
Facing Global Competition Globalisation means gradual integration of economies through free movement of goods, Services and capital which has significant impact on the economies of both developed and developing countries. Globalisation refers to a process of growing economic interdependence among different countries of the world. Thus, in the globalised era, the whole world … Read more
Agricultural Marketing in India: Challenges and Opportunities in a Transforming Landscape Introduction Agriculture, the backbone of the Indian economy, employs a significant portion of the workforce and contributes substantially to the national GDP. However, the sector faces numerous challenges, including low productivity, fragmented markets, and inadequate infrastructure. Effective agricultural marketing plays a crucial role in … Read more
Division of Public Sector Enterprises (PSEs) The division of the PSEs of the existing state of Andhra Pradesh will be done according to the location of production facilities With the exception of a few PSEs, the headquarters of most of them are located in Hyderabad. However, it is the location of the … Read more