Persuasive Communication

Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) Attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, … Read more

Koodiyattam

Koodiyattam: A Living Legacy of Sanskrit Theatre Koodiyattam, a classical Sanskrit theatre form originating in Kerala, India, stands as a testament to the enduring power of ancient traditions. This unique art form, recognized by UNESCO as an Intangible Cultural Heritage of Humanity, is a captivating blend of dance, music, and drama, offering a glimpse into … Read more