Colgate has also set an ambitious aim of . . . . . . . . an eight per cent value share of the tooth paste market by the end of the first year.

The correct answer is cornering.

To corner a market means to gain a dominant position in it, usually by controlling a large share of the supply. In this case, Colgate is aiming to corner the toothpaste market by gaining an 8% share of the value of the market by the end of the first year.

The other options are not correct.

• Keeping a market share means to maintain the current level of sales.
  Join Our Telegram Channel
  48.3-47.8 11.4-42.9 11.4-132.3 11.4-132.3s0-89.4-11.4-132.3zm-317.5 213.5V175.2l142.7 81.2-142.7 81.2z"/> Subscribe on YouTube