Political Parties and Electoral Behaviour

[su_heading]Party Politics[/su_heading]   Political Parties are an established part of modern mass Democracy, and the conduct of Elections in India is largely dependent on the behaviour of political parties. Although many candidates for Indian elections are independent, the winning candidates for Lok Sabha and Vidhan Sabha elections usually stand as members of political parties, and … Read more

Persuasive Communication

Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) Attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to convey information, … Read more

Philosophical and social thoughts of Acharya Shankaracharya

Philosophical and social thoughts of Acharya Shankaracharya Adi Shankaracharya, the great Philosopher was born in 788 CE, Kaladi, Present in Kerala. He died in 820 CE at the early age of 32 only in Kedarnath, Pala Empire, Present in Uttarakhand. Shankaracharya was a noted Philosopher and theologiser from India. He reformed the rituals and doctrines … Read more

Rashtrakutas (1)

 Rashtrakutas The Rashtrakutas called themselves descendants of one named Satyaki. But there is difference of opinion about their origin among the historians. According to some they were originally of Dravidian peasant extraction. From some of the inscriptions of the Chalukya kings it is known that the Rashtrakutas were feudatories of the Chalukyas. Perhaps … Read more

Role of Persuasion

Role of Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) Attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to … Read more

Persuasion (1)

 Persuasion Persuasion is an umbrella term of influence. Persuasion can attempt to influence a person’s beliefs, attitudes, intentions, motivations, or behaviors. In business, persuasion is a process aimed at changing a person’s (or a group’s) Attitude or behavior toward some event, idea, object, or other person(s), by using written or spoken words to … Read more

Function of Management- Direction

FUNCTIONS OF MANAGEMENT– DIRECTION (Communication,Supervision,Motivation,Leadership) Directing is concerned with instructing, guiding, supervising and inspiring people in the organisation to achieve its objectives. It is the process of telling people what to do and seeing that they do it in the best possiblemanner.   Elements in Directing: The four essential elements in Directing are :   … Read more

Ecological Prints and Coping strategies

Ecological Footprint accounting measures the demand on and supply of nature.On the demand side, the Ecological Footprint measures the ecological assets that a given Population requires to produce the natural Resources it consumes (including plant-based food and fiber products, Livestock and fish products, timber and other forest products, space for urban Biodiversity, soil erosion, and … Read more

Bhakti Movement

The Bhakti Movement: A Journey of Devotion and Social Transformation The Bhakti movement, a vibrant and influential religious and social phenomenon, swept across India from the 7th to the 18th centuries. This movement, characterized by intense personal devotion to a single deity, transcended the rigid boundaries of caste and social hierarchy, fostering a sense of … Read more

Qadariya Silsilah

The Qadariya Silsilah: A Legacy of Sufism and Social Reform The Qadariya Silsilah, a prominent Sufi order, stands as a testament to the enduring influence of Islamic mysticism and its role in shaping social and spiritual landscapes. This article delves into the origins, beliefs, practices, and impact of this influential lineage, exploring its rich history … Read more

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