Motives

 BEHAVIOR : Learning AND MOTIVATION     Classification and types of motives, Theories of work motivation, Assessment of motivation     A need or motive directs us to act or behave in a particular way towards a certain goal or in other terms “It indicates the inner state of mind that energizes, activates … Read more

Growth of Communalism

Definition Communalism is the belief that because a group of people follow a particular religion they have, as a result, common secular, that is, social, political and economic interests. Second stage: Secular interests of followers of one religion are dissimilar and divergent from the interests of the followers of another religion Third stage: The interests … Read more

3.8 Social Influence

 Social influence Social influence occurs when a person’s emotions, opinions, or behaviors are affected by others. Social influence takes many forms and can be seen in conformity, socialization, peer pressure, obedience, Leadership, Persuasion, sales, and Marketing. In 1958, Harvard psychologist Herbert Kelman identified three broad varieties of social influence. Compliance is when people … Read more

Famous Sayings

        I wish for a peaceful term of India. I cannot forget that in the sky of India ,   Lord Canning serene as it is, a small cloud may arise ………..threaten to burst & overwhelm.     ‘a battle of blacks against the whites’ (on 1857 revolt)   J.W. Kaye The … Read more

Emergence of Religious Movements (Jainism, Buddhism and other sects)

Jainism Originated in India thousands of years ago and is thought to have heavily influenced the two other main belief systems of the region at that time: Buddhism. The religion centres on the progress of one’s soul towards a divine consciousness through self-reformation, wisdom and self-control and pacifism towards all living creatures. There are two … Read more

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