Major limitation of mass communication is

The correct answer is: B. The feedback system is weak.

Mass communication is the process of communicating information to a large audience through mass media such as newspapers, radio, television, and the internet. It is a one-way communication process, meaning that the sender of the message has little or no control over how the message is received or interpreted by the audience.

One of the major limitations of mass communication is that the feedback system is weak. This means that the sender of the message does not receive immediate feedback from the audience, which makes it difficult to gauge how the message is being received and whether it is having the desired effect.

For example, if a news organization broadcasts a story about a political scandal, they may not know how the audience is reacting to the story until days or even weeks later, when they conduct a poll or survey. By that time, it may be too late to change the story or to provide additional information that could help the audience understand the situation better.

The weak feedback system in mass communication can also lead to misunderstandings and misinterpretations of the message. This is because the audience may not have all of the information that they need to understand the message correctly. They may also be influenced by their own biases and prejudices, which can lead them to interpret the message in a way that is different from what the sender intended.

The weak feedback system in mass communication can be a major limitation, but it is important to remember that it is not the only limitation. Other limitations include the fact that mass communication is often expensive, time-consuming, and difficult to control. However, despite these limitations, mass communication remains an important tool for communicating information to a large audience.

Here is a brief explanation of each option:

• Option A: It is very costly. Mass communication can be expensive, especially when it involves using traditional media such as television or radio. However, the cost of mass communication has decreased in recent years with the advent of new technologies such as the internet.
• Option B: The feedback system is weak. This is the correct answer. The feedback system in mass communication is weak because the sender of the message does not receive immediate feedback from the audience. This makes it difficult to gauge how the message is being received and whether it is having the desired effect.
• Option C: More time is required to produce the message. This is true, but it is not the major limitation of mass communication. Mass communication can be time-consuming, especially when it involves producing high-quality content. However, the time required to produce a message is not as important as the quality of the message.
• Option D: The success largely depends upon the producer. This is true, but it is not the major limitation of mass communication. The success of a mass communication campaign depends on a number of factors, including the quality of the message, the target audience, and the media used to deliver the message. However, the producer of the message is not the only factor that determines success.