Horticultural produce is marketed through:

The correct answer is: d) All of the above

Horticultural produce is marketed through a variety of channels, including local markets, organized retail, and exports.

• Local markets are a traditional way to sell horticultural produce. They are usually held in open spaces, such as streets or squares, and are attended by both farmers and consumers. Local markets offer a variety of fresh produce, as well as other goods and services.
• Organized retail refers to the sale of goods and services through supermarkets, hypermarkets, and other large retail stores. Organized retail is a growing sector in the horticultural industry, as it offers consumers a convenient and one-stop shopping experience.
• Exports are another important channel for marketing horticultural produce. Countries around the world import a variety of fresh fruits and vegetables, and this demand is expected to grow in the future. Exports can be a lucrative source of income for farmers, but they also require careful planning and execution.

In addition to these three main channels, horticultural produce can also be marketed through a variety of other channels, such as online retailers, farmers’ markets, and direct sales. The best channel for marketing horticultural produce will vary depending on the type of produce, the target market, and the resources available.