GI Tag Awarded: Kannadippaya, a traditional tribal handicraft from Kerala, has received the Geographical Indication (GI) tag.
Protection and Global Platform: The GI tag ensures market protection and provides a global platform for this unique product.
First of its Kind: Kannadippaya is the first tribal handicraft product from Kerala to receive the GI tag.
Craftsmen and Organizations recognized: GI tag has been awarded to the Unarvu Pattikavargha Vividodesha Sahakarana Sangam and the Vanasree Bamboo Craft & Vanavibhava Shekarana unit.
Reflective Properties: The name “Kannadippaya” (mirror mat) comes from its unique reflective surface.
Material: Made from the soft inner layers of reed bamboo (Teinostachyum wightii).
Temperature Regulation: It stands out for its unique properties – providing warmth during winter and cooling effect in summer.
Tribal Communities Involved: Primarily preserved by the Urali, Mannan, Muthuvan, Malayan, Kadar, Ulladan, Malayarayan, and Hill Pulaya communities across multiple districts.
Bamboo Collection Ritual: The bamboo collection is a full-moon ritual, with each expedition to the forest and back extending to a day and night.
Historical Significance: Historically, kannadippaya was presented to kings as a mark of honor.
KFRI’s Role: The Kerala Forest Research Institute (KFRI) played a crucial role in securing the GI tag.
Empowering Artisans: The GI tag empowers tribal artisans, opening doors for them to become entrepreneurs.
Market Challenges: Lack of a structured market is a major challenge for tribal communities.
Need for Promotion: State and Central governments are urged to promote kannadippaya and expand its reach.
Reviving Interest: Emphasizing the importance of reviving interest in the craft among younger generations.
International Markets: The GI tag will attract more artisans and open international markets due to the demand for eco-friendly products.
KFRI’s Achievement: Securing the GI tag during KFRI’s golden jubilee year is a remarkable achievement.
