TheOdishaRural Development and Marketing Society (ORMAS) and the Jagatsinghpur administration had roped in a Kolkata-based export company to export the golden grass products being made by SHG producers group of Thailo village under Balikuda block. The company purchased golden grass products worth Rs 2.32 lakh on Thursday for export to Japan, saidBipin Rout, joint chief executive officer of ORMAS.
Golden grass , locally called kaincha, is a wild grass found in many parts of the coastal district. It grows to a height of about 5-6 feet and the inflorescent stick, which appears after monsoon, is used for weaving. The golden grass products are eco-friendly, biodegradable and reduce the use of plastic.