Notes and Study material for Exams
Marketing MIX Marketing involves a number of activities. To begin with, an organisation may decide on its target group of customers to be served. Once the target group is decided, the product is to be placed in the market by providing the appropriate product, price, distribution and promotional efforts. These are … Read more
SWOT Analysis A successful business is founded on a series of Sound decisions, so the way you analyze situations and choose to react is essential. When trying to assess the lay of the land, few tools are more useful than the SWOT analysis. It stands for strengths, weaknesses, opportunities, and threats; the SWOT … Read more
FUNCTIONS OF MANAGEMENT – STAFFING Staffing refers to the managerial function of employing and developing human Resources for carrying out the various managerial and non-managerial activities in an organisation. This involves determining the manpower requirement, and the methods of recruiting, selecting, training and developing the people for various positions created in … Read more
BEHAVIOR – LEARNING AND MOTIVATION Styles of learning, Models of memory, Causes of forgetting. Style of Learning Learning styles are the different ways people interpret, organize and represent information. For example, some people learn best by having information presented to them in audio form, such … Read more
PDCA Cycle Plan, Do, Check, Act (PDCA) is a well-known and respected approach to helping teams plan and implement a solution to a problem, often testing it on a micro scale and reviewing the results before agreeing how to proceed. PDCA encourages an engaged, problem-solving workforce – the method is not limited to … Read more
FUNCTIONS OF MANAGEMENT : COORDINATION AND CONTROL COORDINATION “The Harmonization of activities of different work groups and departments.” Coordination is the orderly arrangement of individual and group efforts to provide unity of action in the pursuit of a common goal. All these departments must function in an integrated manner … Read more
MANAGEMENT Management is a process of designing and maintaining an Environment in which individuals, working together in groups, accomplish selected aims. In other words,” It is the accomplishment of Goals through others.” Management has been used in different senses. Sometimes it refers to the process of planning, organizing, staffing, directing, coordinating … Read more
PERFORMANCE AUDIT Meaning An independent examination of the efficiency and effectiveness of government undertakings, programs or organisations, with due regard to economy, and the aim of leading to improvements”. Performance audit is simply an audit of Sound financial management, namely of the economy, efficiency and effectiveness with which audited … Read more
AUDITING Auditing is the on-site verification activity, such as inspection or examination, of a process or quality system, to ensure compliance to requirements. An audit can apply to an entire organization or might be specific to a function, process, or production step. Meaning of Auditing: Auditing is an examination … Read more
BEHAVIOR MEETING LIFE CHALLENGES : STRESS Stress: – The pattern of responses an organism makes to stimulus event that disturbs the equilibrium and exceeds a person’s ability to cope. NATURE OF STRESS Stress is not a factor that resides in the individual or the Environment, instead it is embedded … Read more